27.01 Clever Stuff
This week's Clever Stuff brings you a roundup of clever PR campaigns, from royal fish fingers to an Aldi bus!
Aldi lays on free bus service from Tesco, Sainsbury’s and Asda stores
To maximise coverage of Aldi winning the Which? Cheapest Supermarket of the Year 2022 award, Clarion placed a bus outside competing supermarkets to take shoppers to nearby Aldi stores!
William, Kate and PM Rishi Sunak scoff fish fingers - but all is not as it seems
Royal lookalikes were snapped up reading Prince Harry’s new book while tucking into Birdseye fishless fingers for Veganuary.
https://www.mirror.co.uk/news/uk-news/william-kate-enjoy-crown-jewels-29032378
Tommy Hilfiger Launches Its First-Ever Depop Shop
Tommy Hilfiger just launched its first-ever Depop shop, in a bid to champion secondhand clothing and give its un-usable items a brand new home.
https://www.yahoo.com/entertainment/tommy-hilfiger-launches-first-ever-184553035.html